Archive for June, 2010

California Governor Arnold Schwarzenegger and the ZAP Jonway UFO Electric Taxi from China

June 18, 2010 Leave a comment
Governor Arnold Schwarzenegger and the ZAP Electric Taxi

ZAP CEO Steve Schneider presented an electric taxi made with China's Jonway UFO to Governor Arnold Schwarzenegger. Click Image for more photos.

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ZAP Founder Delivers Keynote Speech on Global Electric Car Trends at KOTRA’s Global TransporTech 2010 in Korea

June 10, 2010 Leave a comment
ZAP Alias on display at Auto Show in Korea

The ZAP Alias electric car was on display at Global TransporTech 2010 in Daegu, South Korea

ZAP Displays Electric Taxi, ZAP Alias at Auto Industry Exhibition in Korea with Distribution Partner Samyang Optics

DAEGU, South Korea (June 9, 2010) – Gary Starr, founder of electric vehicle pioneer ZAP (OTC BB: ZAAP), will deliver a keynote speech on global trends in electric vehicles at Global TransporTech 2010, an annual exhibition and conference for the Korean auto industry.  With Korean distribution partner Samyang Optics Co. Ltd. (Kospi: 008080.KSE), ZAP is exhibiting its electric taxi and ZAP Alias prototype electric car at the event being held in Daegu, South Korea.

Gary Starr, Founder of ZAP

Gary Starr

ZAP is participating in the event as a guest of the South Korean Government and the Korea Trade-Investment Promotion Agency (KOTRA). Representatives from KOTRA recently visited ZAP in California to discuss incentives that would support adoption of electric vehicles (EVs) in Korea. Sponsored by KOTRA, Daegu and North Gyeongsang Province, Global TransporTech 2010 is a gathering of the world’s leading automotive and heavy equipment buyers.  For further information, visit its website:

Earlier this year, ZAP formed a partnership with Samyang Optics to distribute its full line of EVs in Korea.  The Korean government has announced plans to offer subsidies, tax benefits and funding allocations for EVs of over 400 billion won (close to US$500 million) managed by Ministry of Knowledge Economy.  Over time, ZAP and Samyang Optics expect to develop an assembly process for EVs in Korea to assist the government in job creation.  The goal is to eventually source and manufacture the parts and EV components in Korea.

Mr. Starr is delivering the keynote address on “Global issues and trends related with environment-friendly future vehicles” in his presentation entitled “EV Markets & Opportunities.”  A prolific EV designer and marketer since 1974, Starr has been involved in the production of over 100,000 of a broad range of EV designs. In 1993 Automotive News named Starr among the top ten authorities in the electric car industry.  Copies of Starr’s presentation are available upon request.

Founded in 1994, ZAP is one of the world’s oldest and most experienced electric vehicle providers. For further information about ZAP, visit its blog at or its website at

Safe Harbor Statement

This press release contains forward-looking statements. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of ZAP’s products, increased levels of competition, new products and technological changes, ZAP’s dependence upon third-party suppliers, intellectual property rights and other risks detailed from time to time in the ZAP’s periodic reports filed with the Securities and Exchange Commission.

Global TransporTech 2010 Launch Ceremony

Gary Starr at Global TransporTech 2010

See more images at ZAP Global Photostream on Flickr.


Alex Campbell, ZAP
707-525-8658, x 241

Pat Meier Associates Public Relations, for ZAP
Pat Meier-Johnson, 415-389-1700

ZAP Presents Electric Truck, Van and ATV to U.S. Army at Fort Bliss Renewable Energy Rodeo

June 9, 2010 10 comments

ZAP presents electric truck, van, and ATV to the U.S. Army.

EV pioneer ZAP presented its latest electric truck, van and ATV to the U.S. Army at a first-ever Renewable Energy Rodeo in Fort Bliss, Texas.

ZAP Responds the U.S. Military’s Call for Practical Alternative Fuel Technologies at Renewable Energy Rodeo & Symposium, June 8-9 at Fort Bliss

FT. BLISS, Texas (June 9, 2010) – Electric vehicle pioneer ZAP (OTCBB: ZAAP) is demonstrating its line of electric trucks, vans and ATVs at the Renewable Energy Rodeo and Symposium, June 8-9, hosted by the U.S. Army Research, Development and Engineering Command’s Tank and Automotive Center, Fort Bliss, Texas. The two-day symposium brings energy experts from around the world together with specially selected exhibitors showcasing innovative solutions that range from efficient ground vehicles to infrastructure.

ZAP will demonstrate its ZAPTRUCK XL with convertible bed for moving up to 1900 lbs. of cargo, ZAPVAN SHUTTLE for transporting up to four passengers or allowing easy side loading through sliding doors, and the ZAP DUDE ATV (all-terrain vehicle) ideal for installation security patrol and maintenance functions. The event is organized for federal, state and local government legislators, GSA and various fleet managers, Pentagon-level officials from all U.S. service branches, as well as students from El Paso area colleges and universities.

“We are eager to receive first-hand feedback from all levels of military personnel who will have the opportunity to experience our electric vehicles,” said ZAP CEO Steve Schneider. “We believe that communication and partnerships between energy innovators and the military will lead to practical solutions that reduce adverse effects on the environment, such as vehicles that are more energy efficient and simpler to maintain.”

Sometimes all it takes is one person to lead the way. The U.S. Army reordered ZAP electric trucks last year after a successful introduction of the vehicles at the Army’s Daegu, Korea installation. On his own initiative, former environmental division chief Robert Chartier procured the electric trucks as part of an environmental awareness program that earned him the highest individual award from the Secretary of the Army’s Environmental Awards Program for 2009.

About ZAP

ZAP is one of the world’s oldest and most experienced electric vehicle providers, having delivered over 117,000 of a broad range of vehicles to more than 75 countries since 1994. ZAP supplies electric trucks and vans to military, government and corporate fleets and is an innovator of electric motorcycles, scooters and ATVs. The Santa Rosa, California based company offers some of the only electric city-speed cars and trucks in production today and is leveraging its accrued technology know-how in developing a cost effective high-speed electric car called the ZAP Alias. It recently started pilot production for an electric taxi through a partnership in China and is developing electric charging stations with China’s Holley Group, the world’s largest producer of electric power meters. For product, dealer and investor information, visit

This press release contains forward-looking statements. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of the Company’s products, increased levels of competition for the Company, new products and technological changes, the Company’s dependence upon third-party suppliers, intellectual property rights, and other risks detailed from time to time in the Company’s periodic reports filed with the Securities and Exchange Commission.


Alex Campbell
ZAP Media Relations
707-525-8658 ext. 241

POLL: Do electric cars have a long road to mainstream status?

June 4, 2010 1 comment
Steven Schneider, Chief Executive Officer of ZAP

ZAP CEO Steve Schneider

Respond to our poll about the near-term success of electric cars.  The San Francisco Chronicle published an article on May 25, 2010, in which ZAP CEO Steve Schneider put forth this opinion:

GM added the onboard charging engine to allay “range anxiety,” to use the industry term for buyers’ concerns of running out of battery power during a trip.

Because of such worries, electric vehicles may be most practical for now in situations where drivers follow fixed routes, like delivery trucks and taxis, said Steve Schneider, chief executive of Zap, an electric car company based in Santa Rosa.

“The biggest target market for all automakers is the consumer market, but I don’t think the technology is mature enough for that,” said Schneider, who is still focused on fixed-route niches.

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AP: Al Unser Jr. ‘Loving’ the ZAP Alias Electric Car in the Progressive Insurance Automotive X PRIZE

June 2, 2010 1 comment
Al Unser Jr. joined the ZAP Alias Team in the Progressive Insurance Automotive X PRIZE

Al Unser Jr. and the ZAP Alias Electric Car

Little Al loving a green-car competition

By John Marshall, AP Sports Writer

Al Unser Jr. has lived a pedal-to-the-floor life, toddling around the pits as his famous father raced around the track, winning his sport’s biggest prize twice himself, becoming a teacher to the next generation of open-wheel stars.

So when he was asked to gear back during the Automotive X-Prize, a competition that’s supposed to be more innovation than acceleration, well, you know what happened.

“I just wanted to see what it could do,” Unser said.

Curiosity is what got Unser behind the wheel in the first place, pairing a man used to high-decibel, low-miles-per-gallon speed machines with a Star-Wars-pod-looking prototype electric car not much louder than a dishwasher.

Turned out to be a perfect match.

It started two years ago, when a friend told Unser about the Zap Alias, a prototype electric car that could hit freeway speeds and had a range of 100 miles.

The two-time Indianapolis 500 winner was intrigued by a drawing of the car and contacted Zap, forming a relationship between one of the fastest drivers in the world and a company at the forefront of alternative-fuel transportation.

So when Zap needed someone to drive the Alias in the Automotive X-Prize, a $10 million competition to develop super fuel-efficient cars, Unser didn’t hesitate.

“I told them I’d love to be a part of it,” he said.

There is a certain irony to Unser’s pairing with an alternative-fuel vehicle.

Read More on Associated Press Article in USA Today: